NARKED RECORDS is delighted to release a (quirky?) ambigram, and the associated artwork for the upcoming single ILLUSION from the Sridhar & Arun Shenoy project.
Then let us know what you think of this one. Conceived by art director Roshni Mohapatra and masterfully executed by Rich Lock at Devolution Designs, UK.
Not sure what an ambigram is?
An ambigram as defined by Wikipedia, “is a typographical design or art form that may be read as one or more words not only in its form as presented, but also from another viewpoint, direction, or orientation.” Simply put, an ambigram is a typographical creation where the word reads the same when upside down, or flips to create a whole new word. Ambigrams are often very sophisticated and very imaginative typographical style of visual design. Here is an interesting read on 40+ inspiring ambigrams. Think our ambigram makes the list?
About Sridhar & Arun Shenoy
SRIDHAR & ARUN SHENOY is a musical collaboration between musicians Sridhar and Arun Shenoy. The all-original brand of music combines their diverse influences of Electronica, Pop and Rock to create a fresh and new alternative rock sound. The first single from the project titled Make Up Your Mind Or Leave It Behind was released on May 07, 2014 also featured Lonnie Park on guest lead vocals.The duo is currently gearing up for the release of the follow up single, Illusion. Read more about them here